01 / 09Outdoor campaign
View in the portfolio4 pagesBella Bathwares
Luxury, kept simple.
Bella Bathwares is an international sanitaryware and fittings brand with production units in Oman and India, and showrooms across the GCC, India and Africa. For Bella Bathing Luxury in Oman, we created a billboard campaign that lets the product speak first.
- Client
- Bella Bathwares
- Sector
- Sanitaryware & fittings
- Market
- Oman
- Scope
- Branding campaign
Branding campaign
This is meant for you.
The billboard design follows a minimalistic approach. Clean visuals, limited elements and ample space communicate the brand’s premium positioning, with a single freestanding bath carrying the whole story.
The simplicity lets the product and the brand identity stand out clearly, creating a memorable outdoor presence. Bilingual lines (“This is meant for you” and «الفخامة ليست دائمًا باهظة الثمن», luxury isn’t always expensive) sit beside Bella’s Oman locations: Mabelah, Ghobra, Barka, Nizwa, Ibri, Sohar, Sur and Salalah.
One system then adapts to hoardings, mall walls, hanging displays, newspapers, delivery vehicles and the website.
The SOAL Folio
See Bella in our portfolio.
4 pages of the SOAL Folio cover this work. They open right here, page by page, without leaving the site.